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Do You Know What Your Personal Career Brand Is? Have You Refreshed It Lately?

Way back when I first started writing resumes, I realized that when you analyze it, job search is really a marketing activity – self-marketing, that is. So is overall executive career management. In reality, we all have a career brand – what others see as our essence.

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Get Recruiters’ Attention with Your LinkedIn Profile

Gain valuable insights into what recruiters see when your LinkedIn profile comes up on search results, what they like and don’t like to see…. the fact that there are 500 million plus LinkedIn members means that it is easy to become lost in the crowd!

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Structure Your Resume and Executive Job Search Strategy to Combat Ageism

Ageism in hiring and in the workplace after you have been hired is nothing new… Here are some anti-ageism steps to take in your executive job search and career management.

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Add Sizzle to a Boring Cover Letter

Cover letters can either excite a potential employer or bore him or her to tears. A major reason that your cover letter may be boring is that your language makes you come across as pompous or nineteenth century. Avoid overly formal or stilted language! Other things to watch out for…

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Play Your Cards Close to the Vest When Employers Request Your Current Salary

There really is no good reason for prospective employers to insist you reveal your salary requirements or history… You can “Just Say No” to demands for salary history information. As a matter of fact, recent court rulings in many states have made it illegal to ask a person’s last or current salary, primarily in an effort to combat gender discrimination through wage disparity.

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Is Keyword Testing of My Executive Resume Worthwhile?

We’ve all heard that when a recruiter views your resume, it has about 6 seconds to impress him or her—or not. The reality is that most resumes don’t even get to the point where they are viewed by a human being for that 6 seconds. As many as 75% of applicants’ resumes are rejected beforehand, by the ATS system bots.

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Protect Your LinkedIn Profile from Plagiarism!

I just became aware of something today about LinkedIn that is very important… It appears that unless you proactively change some default settings on LinkedIn, you are now authorizing the Resume Assistant in Microsoft Word to access content such as work experience descriptions from your profile and display them as models to the Word user.

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A Baker’s Dozen Items NOT to Include in Your Executive Resume

Nearly as important as knowing what to include is knowing what does NOT properly belong in your executive resume. The potential list is long, but here are the top ones in my view, starting with a me-oriented objective…

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Don’t Shoot Yourself in the Foot: 8 Ways Your Cover Letter Could be Sabotaging You

It has unfortunately been my experience with a few executive clients that they take the high-impact executive resume we developed and send it out “bare” to a potential employer — without a customized cover letter. This comprises the first, and often fatal cover letter self-sabotage.

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10 Considerations When You Have a Job Offer on the Table

All of your diligent efforts have delivered on your job search objective: A job offer is now in hand. You submitted a dynamite executive resume and have aced a series of job interviews. You just got the call and a prospective employer wants you to come on board!

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